I've always put fashion designer Mara Hoffman's work into a category I've long-referred to as "aspirational fashion," a mental mood board of creations that embody more than just a particular style or the elements of one's wardrobe. They represent an entire state of mind—and one that I don't usually have (but oh man, do I wish I did!). Those electric colors and wildly graphic prints? I wish I could get tangled up and swirl around in them with the sand beneath my feet. I want to meditate at dawn wearing one of her bohemian caftans, go surfing in Costa Rica sporting one of her boldly patterned bikinis, and kick up my bare heels in one of her breezy maxi dresses at sunset. And yet, that's sooooo not my world. Can I order a life double?
A few years ago I interviewed Hoffman and her husband at their Williamsburg home, where it was clear that her eclectic aesthetic influenced more than just her fashion collections. The entire two-floor apartment was a paean to travel and art from far-flung lands and exotic cultures. Hoffman recently debuted her first ever home-goods collection for Anthropologie, which means now you can resemble a member of her cool tribe, and satisfy your wanderlust too, without having to leave your apartment.